The Gangaur festival is the most important local festival of Rajasthan and is observed throughout the state with great fervour and devotion by womenfolk who worship Gauri, the consort of lord Shiva. Gan is a synonym for Shiva and Gauri which stands for Gauri or Parvati who symbolizes saubhagya (Marital Bliss). Gauri is the embodiment of perfection and conjugal love which is why the unmarried women worship her for being blessed with good husbands, while married women do so for welfare, health and long life of their spouses and a happy married life.

The festival commences on the first day of Chaitra, the day following Holi and continues for 18 days. For a newly-wedded girl, it is binding to observe the full course of 18 days of the festival that succeeds her marriage. Even unmarried girls fast for the fully period of 18days and eat only one meal a day.

Images of Isar & Gauri are made of clay for the festival. In some families, permanent wooden images are painted afresh every year by reputed painters called Matherans on the eve of the festival. A distinct difference between the idols of Teej and Gangaur is that the idol will have a canopy during the Teej festival while the Gangaur idol would not a canopy.

The ladies decorate their hands and feet by drawing design with Mehendi (myrtle Paste). The figures drawn range from the sun, Moon and the stars to simple flowers or geometrical designs.